The PennZone

DULUTH, Ga. - PennZone -- These Facebook Marketing tools will give your event the upper hand in a deeply saturated market. As the Owner and Founder of Lulu Promotions, the number one promotion company in Georgia, Ismail Sirdah knows that these promotion tools will help your next event perform beyond expectations.

Get Listed on Event Discovery Sites

First and foremost, Ismail Sirdah suggests taking advantage of event discovery sites in your local area. Eventbrite research shows that over half of urban event-goers look to neighbourhood guides for things to do. You can reach these audiences by promoting your event on the hundreds of online guides and apps that currently exist. Whether it is Facebook events, Eventful or GoldStar, you may need to do a bit of local research to ensure you're reaching the right demographic.

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Track Your Efforts

When you are looking to measure the success of your efforts on your Facebook event, you may want to consider using Facebook insights analytics or HubSpot . When you employ new techniques, methods, or strategies, it is important to track their overall effectiveness. HubSpot is one of the best-known marketing tools used to promote events and marketing campaigns. From SEO, to marketing automation, landing page creation, and more, Ismail Sirdah considers this an essential tool to have in your arsenal.

Ensure Eye Catching Visuals

You might be an expert marketer, but Ismail Sirdah explains that if you don't have the creative capacity to produce content, you might end up falling short. Canva is a free graphic design platform that allows users to create social media graphics, presentations, posters, and other visual content you can use to promote your events on Facebook and similar Social Media platforms.

Prioritize Customer Service

If you want to provide outstanding customer service to your potential attendees, you might consider adding chatbots to your website, Facebook, or text messages. When someone has a question, you don't want them to be deterred from buying-in just because they don't get an answer right away.