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"The Other Hand" for Cheetos Wins Best of Show;
Work From BYU AdLab for Crayola Captures Best of Show in the Student Competition
WASHINGTON, June 7, 2025 /PRNewswire/ -- A campaign from Goodby Silverstein & Partners for Cheetos ("The Other Hand") was named "Best of Show" at the 2025 American Advertising Awards, sponsored by AAF. The winner was announced at a Gala Awards Ceremony as part of AAF's ADMERICA annual conference held in Pittsburgh, PA. The event was hosted by Nina Parker, the Emmy-nominated television personality. Work from BYU AdLab for Crayola ("Ink Up, Wash Out") was named "Best of Show" winner in the Student portion of the competition.
More on The PennZone
Work From BYU AdLab for Crayola Captures Best of Show in the Student Competition
WASHINGTON, June 7, 2025 /PRNewswire/ -- A campaign from Goodby Silverstein & Partners for Cheetos ("The Other Hand") was named "Best of Show" at the 2025 American Advertising Awards, sponsored by AAF. The winner was announced at a Gala Awards Ceremony as part of AAF's ADMERICA annual conference held in Pittsburgh, PA. The event was hosted by Nina Parker, the Emmy-nominated television personality. Work from BYU AdLab for Crayola ("Ink Up, Wash Out") was named "Best of Show" winner in the Student portion of the competition.
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