The PennZone

MADISON, Wis. - PennZone -- Empower Project is leading the country's largest and most successful paid relational organizing program to boost voter turnout in the 2024 Election, marking the first time in history that a campaign led by a nonprofit will have upwards of 10 million conversations through their personal relationships. In just a few short weeks, Empower Project has recruited tens of thousands of community mobilizers to have real conversations with their own friends and family about voting. This has resulted in over 2 million conversations with over 1 million voters, many of whom are first-time or infrequent voters, people of color, and women in key battleground states.

Empower Project is hosting a Virtual Press Conference to unveil their groundbreaking program to boost voter participation in key battleground states like AZ, PA, WI, MI, NV, NC, and more by empowering people to talk to their friends and family!

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This is an exclusive opportunity to hear directly from the movement leaders leading this historic and groundbreaking incentivized program where people talk to their friends and family about voting in the 2024 election.

Details of the event:

• What: "Millions of Friends to the Polls: A Groundbreaking Election Movement"
• When: Monday, October 21st at 1pm CT / 11am PT / 2pm ET
• Where: Virtual on zoom, RSVP Required
• Speakers: Empower Project, Black Lives Matter, and One Fair Wage

Quote:

"Conversations between friends and family will make a huge impact on this year's election and expand the voting electorate, especially within underrepresented communities. More than half of the 2 million conversations we've had so far have been with young voters, BIPOC, and women," said Mike Pfohl, President at Empower Project.

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About Empower Project:

Empower Project focuses on revitalizing organizing to help boost voter turnout, especially for BIPOC communities, through relational organizing–the practice of tapping into personal networks of friends and family to create change. We provide the software and expertise to help communities, progressive organizations, and nonprofits leverage their personal relationships to build power and dramatically expand the electorate. Our cutting-edge technology, Empower, stands at the forefront of the industry and is trusted by over 1,500 organizations nationwide. We're organizers, strategists, trainers, and engineers all grounded in community and collective action for a better future.

About One Fair Wage:

One Fair Wage is a national organization representing the nation's 14 million restaurant and service workers working to raise wages in the service sector and end subminimum wages nationwide.