The PennZone

BROWNSVILLE, N.Y. - PennZone -- CBEDC partners with ENTRELETE®️ to integrate sports business and sustainability innovation into NYC's SONYC BIZ Program.  A pilot at Brownsville's Ascend Charter School empowers 39 students as Entrepreneur-Athletes™, headed by William Franklin, Director of Entrepreneurship and Innovation.

ENTRELETE®️ helps students, using its AI Cloud based Mobile Platform, with creating, developing and managing franchises (branding, NIL monetization, finance) and reinvesting profits into local and global ventures.

The first U.S. based program of its kind teaching the business of sports to 6th, 7th, and 8th graders in NYC Public Schools, which is  largest in the country with 1.1M students and over 1800+ schools, merges STEM, CTE, and financial literacy.

Founded and envisioned by Nathaniel Wilson Jr., ENTRELETE®️'s AI platform enhances academics: ELA (storytelling) and math (data analysis).

More on The PennZone

• Perfexion Inc. Named to the Philadelphia Business Journal's 2026 List of Largest Tech Employers
• Woodside Rehab & Nursing Enters a New Era of Clinical Excellence and Growth
• Thar Process Partners with French Leader ExtrateX to Bring Prep to Process-Scale SFC to Europe
• Vegan Chef KESS Celebrates Parade.com Feature and Expands Into Wedding Catering
• Port St. Lucie REALTOR® Irene Pernice Earns SFR® Certification

ENTRELETE®️ commends the innovative thinking and actions of LaShawn Muhammad to deliver  energy and resources to ensure that students are prepared to navigate the evolution of NIL, the business of sports as owners of teams and leagues not just from athletic positions.

Leadership includes ENTRELETE®️'s
E. Audrey Bah (ACWAMA Foundation) leveraging her investment, development and philanthropic work in Cote D' Ivoire,
Laron G. Duncan (Global Partnerships), and CBEDC's La'Shawn Allen-Muhammad, Executive Director and MBA, a nonprofit leader in. Brownsville NY for 20+ years and recognized by Bloomberg and several other media outlets.

"This builds legacy, not just programs," says Muhammad. The collaboration prioritizes equity and generational wealth.

About ENTRELETE®️: AI platform merging education and entrepreneurship.
About CBEDC: Empowers Brownsville community for 30+ years.

Learn more: https://is.gd/Entrelete_Commercial
https://wefunder.com/entrelete.1