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Strategic partnership combines digital marketing expertise with recognized creative storytelling
PHILADELPHIA - PennZone -- BrandOptics, LLC, a Pennsylvania-based digital marketing and branding agency, today announced the acquisition of Cheek Productions, a creative content studio known for its distinctive photography and video production work.
The strategic acquisition brings Creative Director Chike Onuchukwu into the BrandOptics team as a partner, significantly expanding the company's content creation capabilities while strengthening its end-to-end service offering for clients.
"This partnership represents a natural evolution for BrandOptics," said Binoy Cherian, CEO of BrandOptics. "Chike's creative vision and proven track record in visual storytelling perfectly complement our strategic approach to branding and digital marketing. Together, we can offer clients a truly integrated experience - from brand strategy through execution and compelling content."
Chike Onuchukwu will serve as Creative Director - Content Creation, leading BrandOptics' photography, videography, and storytelling initiatives.
"Joining BrandOptics is about scale and impact," said Onuchukwu. "We're combining the creative storytelling Cheek Productions is known for with the systems and resources of BrandOptics to help clients achieve stronger, measurable results."
More on The PennZone
The combined entity now offers an integrated suite of services including:
BrandOptics will continue to operate from its Pennsylvania headquarters, with plans to expand its team and service offerings in 2026.
About BrandOptics
BrandOptics is a full-service digital marketing and branding agency helping businesses build compelling brand identities and execute effective marketing strategies. With expertise spanning branding, digital marketing, website design, and now enhanced content creation capabilities, BrandOptics delivers integrated solutions that drive business growth.
About Cheek Productions
Operating under the creative brand "Shot by Cheek," Cheek Productions has built a reputation for distinctive storytelling through photography and video production. Known for its artistic approach and commercial effectiveness, Cheek Productions has served clients across multiple industries with compelling visual content.
The strategic acquisition brings Creative Director Chike Onuchukwu into the BrandOptics team as a partner, significantly expanding the company's content creation capabilities while strengthening its end-to-end service offering for clients.
"This partnership represents a natural evolution for BrandOptics," said Binoy Cherian, CEO of BrandOptics. "Chike's creative vision and proven track record in visual storytelling perfectly complement our strategic approach to branding and digital marketing. Together, we can offer clients a truly integrated experience - from brand strategy through execution and compelling content."
Chike Onuchukwu will serve as Creative Director - Content Creation, leading BrandOptics' photography, videography, and storytelling initiatives.
"Joining BrandOptics is about scale and impact," said Onuchukwu. "We're combining the creative storytelling Cheek Productions is known for with the systems and resources of BrandOptics to help clients achieve stronger, measurable results."
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The combined entity now offers an integrated suite of services including:
- Brand strategy and positioning
- Digital marketing and campaign management
- Website design and development
- Professional photography and videography
- Content creation for social and digital platforms
BrandOptics will continue to operate from its Pennsylvania headquarters, with plans to expand its team and service offerings in 2026.
About BrandOptics
BrandOptics is a full-service digital marketing and branding agency helping businesses build compelling brand identities and execute effective marketing strategies. With expertise spanning branding, digital marketing, website design, and now enhanced content creation capabilities, BrandOptics delivers integrated solutions that drive business growth.
About Cheek Productions
Operating under the creative brand "Shot by Cheek," Cheek Productions has built a reputation for distinctive storytelling through photography and video production. Known for its artistic approach and commercial effectiveness, Cheek Productions has served clients across multiple industries with compelling visual content.
Source: BrandOptics
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